Mini-MBA for Designers & Creatives: Online + Community
A Mini-MBA designed specifically for designers and creatives who are ready to make bigger impact at work. This course is taught by the C-level professionals.
๐ฅ About this course
๐ Course Instructions
๐ Meet Your Fellow Learners
Join the WhatsApp group to connect with others and stay up to date.
๐ฅ Chapter 1.0 - How C-suite Thinks?
๐ฅ Chapter 1.1 - All You Need to Know about Business Metrics
๐ฅ Chapter 1.2 - Case Study: Uber
๐ฅ Chapter 1.3 - Vanity Metrics
๐ฅ Chapter 1.4 - Key Learnings
๐ Exercise - Work Out the Key Metrics of Your Company
๐ Bonus Content - Explore Financial Reports
๐ฅ Chapter 1.5 - Decision-making Culture
๐ฅ Chapter 1.6 - Books
๐ Chapter 1 - PDF
๐ฌ Your Questions to Paul about How C-suite Thinks
Power Up Session with Community
๐ฅ Chapter 2.0 - Understand Marketing Funnels
๐ฅ Chapter 2.1 - Case Study: Oatly
๐ฅ Chapter 2.2 - Case Study: Amex
๐ฅ Chapter 2.3 - Marketing Metrics
๐ฅ Exercise - Fit Your Design in the Funnel
๐ Exercise - Fit Your Design in the Funnel
๐ฅ Exercise - Calculate ROI
๐ Exercise - Calculate ROI
๐งฎ Test - Calculate ROI
โ Exercise Debrief - Calculate ROI
๐ฅ Chapter 2.4 - How to Measure What You Can't Track
๐ฅ Chapter 2.5 - Books
๐ Chapter 2 - PDF
๐ฌ Your questions to Siya about Marketing
๐ฌ Note to Chapter 3
๐ฅ Chapter 3.0 - Learn Experience Metrics
๐ฅ Exercise (Optional) - Experience Metrics
๐ Exercise (Optional) - Experience Metrics
๐ฅ Chapter 3.1 - The Vision & Value Tree
๐ฅ Exercise - The Vision & Value Tree
๐ Exercise - The Vision & Value Tree
๐ฅ Chapter 3.2 - Map the Gap
๐ฅ Exercise - Map the Gap
๐ Exercise - Map the Gap
๐ฅ Chapter 3.3 - Summary
๐ Chapter 3 - PDF
๐ฌ Your Question to Kate about Connecting Design to Business
Power Up Session with Kate Pincott